● The admin in marketplace model does not own anything and earns income by providing the platform to different sellers. They earn commissions by getting buyers to a commonplace (website). ● The multiple vendors in the marketplace business should be responsible for all product details, shipping process, etc. ● In the aggregator business model, service providers are not employees of the business and they have full freedom to reject or accept the order for service. Swiggy is one such example that connects restaurants with the aggregator model. ● Since the aggregator platform organizes the related unorganized services in one common place, they earn profit by attracting more customers to use their platform to avail those services. 3. High Quality: ● In the marketplace model, multiple vendors are selling different products to different buyers. Therefore, there will be a change in