LOGO DESIGN But, With an increase in photography projects, I recognised the need to develop a clean and effective logo for watermarking purposes, which would serve as a consistent representation of my personal brand, Kreatif Minds. It started as a pas- sion project for Kelvin and Michelle. As avid photographers, we were always looking for ways to improve our craft and capture stunning images. Kelvin’s background in machine learning and Michelle’s eye for design helped us create truly unique and creative photos. One day, while brainstorming a name that would reflect our unique approach to photogra- phy and design, we thought of the word “kreatif.” It not only represented the aperture in photography but also conveyed the idea of creative problem-solving and mathematical func- tions. We added the “K” for Kelvin and “M” for Michelle to create “Kreatif Minds.”
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