Preventing plastic pollution In 2020 the world produced an estimated 354 million tonnes of plastic waste and only 14% was collected for recycling. Bantam Materials is changing this through the Prevented Ocean Plastics programme, which stops over one thousand tonnes of plastic pollution from entering the world’s oceans every month. Forster is Bantam’s strategic communications partner. We’re helping them to change the conversation around recycled plastic and build the market through messaging, trade media and speaking events. We also helped raise consumer awareness of the Prevented Ocean Plastic logo and generated media coverage around World Oceans Day, highlighting the importance of choosing recycled plastic over new. Prevented Ocean Plastic is an example of the circular economy in action. As well as preventing plastic bottles entering the sea, it gives local people a reliable income and provides high quality recycled plastic for customers including Sainsbury’s, Waitrose, Lidl and French packaging giant Groupe Guillin. 1111