8 AirDiscoveroffers multiple opportunities for expansion 2016201720182015 Createplatform Expand platform Exploreonline options Platform serves allairlinesin the Lufthansa group ‒Offer onlyin flight reductions ‒Offer targetedandconvenience advertising 123 Otherairlinecompanies are interested ‒Franchise Fee ‒Commissionon numberof transactions Explandplatform: ‒Offer out-flight reductions ‒Personalizedcode willoffer reductions Multiple step approach decreases risk and optimizes reward “