2022 Product Sampling Digitization Chapter 7 Advantages and Limitations Advantages: 1. Increasing sales 2. Giving customers a taste of the product 3. Getting helpful feedback on products from real customers 4. Building excitement and demand for a product launch 5. Generating ratings and reviews and other key user-generated content Limitations: 1. Money and Time Costs 2. There's No Guarantee that customers will Use the Product 3. Usually, more work escalated, particularly for more mind-boggling products as services and support teams should be included 4. Can extend the product cycle as the prospect may need to get other individuals from his/her product involved, and really do genuine installation work 5. Some prospects will continue requesting free trial extensions, which can make an antagonistic circumstance with the product that needs to solidify the deal or walk away 25