Volume You may wind up on the first page for a given term, but if no one ever searches for it, your site will not receive traffic. It’s like having a store in a deserted town. The volume of a keyword is determined by the number of monthly searches, which is known as MSV (monthly search volume). Target keywords that are relevant to your brand with a high number of searches. This can be a tricky part in choosing which keywords to work on with the knowledge that high search volume keywords can sometimes have higher difficulty levels too. For starters, it is ideal to decide a balance between related keywords that have high search volumes that are under the mid-range levels. You can later adjust your keywords after several A/B testings on your end. Sydney Website Design Agency Suite 87, Level 33, Australia Square, 265 George St, Sydney NSW 2000 1300 684 339 https://sydney.website/ Web Design Agency | Website Design Sydney | Web Design Sydney | Website Designers Sydney | Web Design in Sydney