Does Social Media Help in Search Engine Optimisation? There is no definitive answer to whether social media affects SEO, but many experts believe that it does. Having a strong social media presence can help improve your website’s visibility and organic search ranking. But undeniably, there are many benefits to incorporating social media with your search engine optimisation efforts. ● It Drives Traffic To Your Website ● Social Media Accounts Ranks in Google Too ● Amplifies Your Content Reach ● Social Media Channels Are Search Engines Too ● It Improves Your Local SEO