Influential Factors for Local SEO On top of local SEO services pricing, there are many other search rankings and factors that influence the position of your website in search results. The position of each online store and its proximity to the customer’s location have a significant impact on local SEO. Local search emphasises many specialised criteria to give the most relevant results to people looking for something around their area. Here are eight important ranking indicators that may help boost your local SEO. On-Page SEO Services Make sure your website’s content is well-written, helpful, and relevant to your keywords. While they’re necessary to have on your site, make sure you utilise them naturally. Use them in URLs, page titles, meta descriptions, headers, alt text, and anchor text wherever feasible. To improve the connection between your keywords and content, use variations or similar phrases instead of repeating them. This is what on-page SEO is all about. Google My Business Google My Business (GMB), or Google Business Profile, is a free service that allows companies to manage their online presence across Google Search and Maps. When someone searches for your business on Google, they can see vital information such as your address, phone number, hours of operation, photos, reviews, and more. Make your listing as complete as possible to optimise it, including choosing the best category and adding relevant keywords to your title and description. Moreover, ensure that your business hours are correct and that the link to your company website is up-to-date. Improving your business’s Google Maps listing by adding your logo and high-quality photos, as well as accumulating great reviews, will make potential customers more likely to visit your business. Backlink Profile A backlink is a link from one website to another. Google uses them as a way of determining the trustworthiness and authority of a site. The more high-quality backlinks a website has, the better its chance of ranking in search engine results pages (SERPs). Sydney Website Design Agency Suite 87, Level 33, Australia Square, 265 George St, Sydney NSW 2000 1300 684 339 https://sydney.website/ Web Design Agency | Website Design Sydney | Web Design Sydney | Website Designers Sydney | Web Design in Sydney