18/01/24 Problems with H1 headings Problematic H1 headings Optimization Tips Updated with new video tutorial This analysis will show you if there are problems with the H1 headings on your website. Why H1 headings are important for SEO: Headings are used to structure the body text on a website, making it easier for visitors to navigate. In addition, headings provide an overview of the page content and are also used by search engines when analyzing the page content. Generally, there is a hierarchical structure of headings from H1 to H6. The H1 heading is the most important heading and should summarize the entire content of a page. It should be as specific and informative as possible, and include the most important keywords. What the notes in the "Problems" column mean: Missing: No H1 heading was found on the page. Empty: The H1 tag contains no content. Too short: The content of the H1 tag is very short (e.g. two very short words) and may not be informative enough. Only one word: The H1 tag contains only one word and may not be informative enough. Too long: The content of the H1 tag is very long (more than 120 characters). Keep your headings as short and clear as possible. Unimportant words: The content of the H1 tag is very general (e.g. "Welcome") and does not provide information about the specific content of the page. Too many: The page contains more than one H1 heading, indicating that the structure needs improvement. Ideally, only one H1 should be used. How to use H1 headings correctly: Only one H1 heading should be used on each page. Although Google is capable of handling multiple H1 headings, we recommend that you implement a clear hierarchical heading structure with a single main heading. This will keep the page clear for your visitors too. The heading in the H1 tag should match the page content and contain relevant keywords. The H1 heading should summarise the content of the page concisely and should not be too long. In general, headings should only be used to structure content and not for navigation elements, links, etc. For more tips and information on optimizing your H1 headings, see our wiki. Page 16 of 55