Топ 50 на най-големите на база брутни бюджети за рекламодатели в тв периода 2020 г. И общо от януари до октомври 2021 г. 2020 YTD20 YTD21 EVOL 1 NATURPHARMA 59 759 769 47 567 272 84 576 343 78% 2 PROCTER & GAMBLE 70 698 190 58 731 615 67 959 173 16% Рекламни 3 FERRERO 84 958 698 59 758 273 62 363 842 4% инвестиции в тв 4 BILLA 51 249 895 40 166 787 60 715 676 51% 5 LIDL BULGARIA 62 339 346 48 597 341 60 231 122 24% по сектори 6 NATUR PRODUCT 38 535 480 31 867 881 54 194 485 70% спрямо общите им брутни бюджети 7 STADA / WALMARK 48 225 261 38 338 024 54 016 046 41% за периода 2020 г. И общо от януари 8 CARLSBERG 48 515 642 42 231 102 51 561 720 22% до октомври 2021 г. 9 KAUFLAND 47 779 405 38 525 042 48 837 539 27% 10 ALLEGRO GROUP 36 079 783 28 256 396 45 988 304 63% 2020 I-X.2020 I-X. 2021 Evol 11 BROBET LIMITED 14 774 925 9 083 503 44 692 084 392% PHARMA 445 656 213 347 772 096 486 072 922 40% 12 FICOSOTA SYNTEZ 35 183 753 29 811 469 40 350 177 35% RETAILERS 334 124 395 252 196 027 443 871 035 76% 13 RECKITT BENCKISER 47 691 936 35 616 457 37 179 465 4% FOODS 277 736 722 209 503 902 279 697 711 34% 14 SANDOZ 40 413 130 32 376 612 36 885 545 14% COSMETICS 217 623 005 177 864 294 223 775 469 26% 15 HENKEL 34 406 587 29 189 345 36 284 652 24% DRINKS 155 543 833 121 934 308 206 647 910 69% 16 COCA COLA Co. 9 162 955 7 137 018 32 499 828 355% HOBBY. 17 FORTEX 18 118 356 16 676 720 32 092 338 92% 18 SANOFI 27 883 295 18 086 600 29 934 722 66% FASHION. 19 WINBET 6 248 562 1 443 079 28 806 128 1896% SPORT 38 020 430 22 437 034 109 735 609 389% 20 TECHNOPOLIS 24 088 429 18 042 938 27 780 345 54% HOUSEHOLD 21 L‘OREAL 30 175 852 23 058 161 27 658 930 20% CHEMISTRY 95 573 307 76 431 841 101 165 648 32% 22 GLAXO SMITH KLINE 30 382 672 24 123 571 26 491 435 10% FINANCIAL 23 UNILEVER 25 532 566 19 894 074 25 444 643 28% SERVICES 83 234 094 62 817 928 93 428 878 49% 24 MONDELEZ 27 634 682 18 610 630 22 999 477 24% TELECOMS 141 523 964 101 808 413 81 137 941 -20% 25 A1 BULGARIA 18 358 658 11 186 459 22 125 631 98% MOTORING 37 477 201 24 793 455 36 357 908 47% 26 METRO CASH & CARRY 19 480 447 13 427 329 21 452 793 60% HOUSEHOLD 27 KAMENITZA 14 836 015 10 402 762 21 294 086 105% APPLIANCES 15 410 326 10 092 883 21 453 458 113% 28 NESTLE BLG 21 153 690 16 536 285 21 191 213 28% IMMOVABLES. 29 ZAGORKA 17 682 813 13 732 080 20 723 700 51% CONSTRUCTION. 30 CHIPITA 9 606 893 8 940 749 20 270 524 127% REPAIRS 7 063 604 6 312 903 17 522 335 178% 31 TELENOR 16 049 741 9 607 119 18 960 686 97% TOURISM 11 342 427 8 588 604 13 252 240 54% 32 BEIERSDORF 16 453 879 13 894 001 18 808 712 35% 33 ABOUT YOU 7 209 570 3 951 591 18 702 043 373% INSURANCE 11 734 205 7 655 459 11 824 012 54% 34 UNICOMS 5 149 413 4 556 620 16 773 347 268% MEANS OF 35 PRAKTIKER 14 062 646 12 180 523 16 182 192 33% PRODUCTION 8 640 440 7 256 680 11 785 541 62% 36 BELLA BULGARIA 17 167 546 12 625 168 16 035 705 27% TV & AUDIO. MUSIC 2 752 197 2 575 063 8 227 353 220% 37 TYMBARK 10 061 885 8 587 609 15 277 433 78% MISCELLANEOUS 10 313 590 7 645 730 6 374 199 -17% 38 VIVACOM 18 791 310 13 992 044 15 071 132 8% ELECTORAL 39 NOBEL PHARMA 10 225 226 8 330 238 13 803 798 66% CAMPAIGNS 5 965 071 40 TECHNOMARKET 14 328 185 10 083 486 13 528 285 34% PUBLISHING 3 276 534 2 785 472 3 727 127 34% 41 PHILIPS BULGARIA 11 401 125 7 224 200 13 146 595 82% SOCIAL CAMPAIGNS 4 580 140 3 953 414 2 274 184 -42% 42 DOVERIE BRIKO 6 998 246 6 379 613 12 997 473 104% TRANSPORT 2 641 834 2 563 720 1 589 054 -38% 43 QUEISSER PHARMA 10 082 284 8 873 655 12 818 971 44% OPERATIONAL 44 AIKO 10 981 448 8 880 234 12 244 906 38% PROGRAMMES 4 654 325 3 562 738 1 110 910 -69% 45 FRONERI BULGARIA 7 180 686 6 327 890 12 108 867 91% OFFICE EQUIPMENT. 46 JACOBS DOUWE EGBERTS BG 9 328 717 6 486 217 11 847 607 83% FURNITURE 1 435 055 1 423 229 529 122 -63% 47 AROMA COSMETICS 11 920 386 9 633 365 11 826 938 23% TELESHOP. 48 TEVA 12 101 342 10 503 464 11 507 903 10% 49 MARS 6 235 903 5 155 047 11 148 324 116% TV GUIDE. 50 AFLOPHARM 9 303 041 9 303 041 10 716 542 15% TV GAMES 1 921 1 921 7 409 286% GRAND TOTAL 1 910 359 761 1 461 977 113 2 167 533 046 48% TOTAL 1 910 359 761 1 461 977 113 2 167 533 046 48% ГАРБ/Данните са предоставени от Publicis Group