RH Hub Marketing Planner 2024

B2B content syndication and lead generation

A B2B Media and Performance Marketing Company WE MARKET TECHNOLOGY THOUGHT LEADERSHIP TO THESE B2B CHANNELS RETAIL Food and Non-Food, Large and Small Format Content FOODSERVICE QSR, Fast Casual and Fine Dining Syndication & MANUFACTURING/DTC Food and Non-Food Consumer Goods Lead SUPPLY CHAIN Transportation, Logistics and Procurement Generation HOTEL/HOSPITALITY Lodging, Travel and Entertainment

Industry Expertise OUR TEAM HAS LED AND HAD OWNERSHIP IN MANY B2B RETAIL, CPG AND HOSPITALITY MEDIA BRANDS • Progressive Grocer • Store Brands • Convenience Store News • Hospitality Technology • Path to Purchase Institute • RIS News • Drug Store News • Consumer Goods Technology • Chain Store Age • Canadian Grocer • Beverage Industry • Candy Industry • Many more Retail & Hospitality Hub is not affiliated with these brands

Our Clients TECHNOLOGY SOLUTION PROVIDERS • Artificial Intelligence, Data & Analytics • Commerce Platforms • Customer Service & Experience • Digital Signage & Out-of-Home Media • ERP & Back Office • HR & Payroll Solutions • In-Store Solutions • IT & Infrastructure • Marketing Solutions • Merchandising, Pricing, Planning & Promotion • Payments, Banking & Financial Services • Professional Services • Supply Chain/Logistics Services • Web & Mobile Solutions Examples for demonstration purposes

Our Content Syndication Solutions WE GUARANTEE YOUR IDEAL CUSTOMER PROFILES REQUEST YOUR CONTENT We market your thought leadership content to your B2B ideal customer profiles and deliver a guaranteed quantity of MQL, HQL, BANT and SQL leads that match your criteria You may accept or reject all leads and we're only paid after you agree that we've successfully completed your campaign

It Starts With Your Content PROVIDE US WITH YOUR THOUGHT LEADERSHIP CONTENT We market a wide range of custom content, including: • Whitepapers • eBooks • Infographics • Case studies • Webinars • Podcasts • Videos • More Note: We can also assist with content creation Example for demonstration purposes

Your ICPs OUR PERSONAS WORKSHEET HELPS US UNDERSTAND YOUR ICP’S Tell us who you want to reach: • Industry channels • Titles and functions • Employee and revenue size • Geography • Distribution Or, provide us with your ABM list: • We’ll target it exclusively, or in conjunction with look alike audiences Click here to access worksheet

Partner Execution WE MATCH YOUR TARGETS WITH ONE OF OUR STRATEGIC PARTNERS AND PROVIDE A QUOTE Campaign quote elements: • Your unique cost-per-lead • The minimum number of leads we will guarantee • The timespan in which we will deliver them Partner network advantages: • Access to vast opt-in audiences • No “list fatigue” • No campaign scheduling limitations • Buying power that we extend to you

Campaign Execution GATED EMAIL CAMPAIGNS Email HTML ARE DEPLOYED TO YOUR TARGET AUDIENCE Landing Page Pre-launch campaign components: • Your company has 100% share of voice and the campaign mirrors your branding • We design the email HTML and landing page for your approval • You may select the required form fields • Choose Single-Touch or Double-Touch options • Add qualifier questions Post-launch campaign components: • You may reject leads that don’t match your criteria, and they will be replaced • You own the leads and free to nurture them as you wish • We invoice only after you agree that we’ve successfully completed your campaign Examples for demonstration purposes

Lead Delivery LEADS FROM DOWNLOADED CONTENT ARE AUDITED AND DELIVERED IN BATCHES UNTIL LEAD GUARANTEE IS MET OR EXCEEDED Click here to view an actual lead report Standard lead delivery fields: • Name • State • Title/Function • Postal code • Company name • Country • Business email • Employee size • Phone • Revenues • Address • Prospect LinkedIn Note: We can deliver leads via Excel or upload them directly into your CRM • City • Company LinkedIn

1. CLIENT ACCEPTS 3. WITHIN 48 HOURS: 5. WITHIN 3-5 7. LEAD GOAL IS PROPOSAL Client receives BUSINESS DAYS: MET OR EXCEEDED: campaign proof Client receives first Client confirms batch of leads campaign completion 2. CLIENT DELIVERS 4. WITHIN 24 HOURS 6. ONGOING: 8. UPON CLIENT CAMPAIGN OF APPROVAL: Client receives leads CONFIRMATION: ASSET(S) Campaign goes live in regular batches Invoice is submitted Typical Campaign Timeline

Value-Added Media Exposure WE PUBLISH YOUR CONTENT ON OUR WEBSITE, NEWSLETTER AND SOCIAL MEDIA CHANNELS Click here to view website Click here to view newsletter Click here to view social media Examples for demonstration purposes

Marketing Services WE CAN ASSIST YOU WITH ADDITIONAL MARKETING PROGRAMS Services offered: • Whitepaper, eBook and infographic creation • Video, webcast and podcast development • Appointment-setting • Webinar production • Event sponsorships • Research and insights Content creation and insights partners

Need More Details? CHECK OUT OUR FREQUENTLY ASKED QUESTIONS Whether you have questions about our processes, data management practices, or other policies, we strive for complete client transparency Click here to view FAQs

Contact Us A B2B Media and Performance Marketing Company Korry Stagnito, Principal [email protected] www.rh-hub.com www.linkedin.com/in/korrystagnito