FORSTER COMMUNICATIONS – IMPACT REPORT 2020-21 ACTION TO OUR CLIENTS OUR CLIENTS WERE AT THE FOREFRONT OF THE PANDEMIC RESPONSE. WE HELPED THEM SUPPORT HEALTH TARGET CAMPAIGNS AND GAIN TRACTION. NHS Charities Together appeal AND WELLBEING We managed communications for NHS Charities Together’s record-breaking appeal, playing a key role in raising over £150 million to support frontline workers, volunteers and patients. We continue to support them, for example raising awareness of the impact of the pandemic on healthcare professionals. OURSELVES RVS and NHS Volunteer Responders We pivoted our planned services to help RVS communicate around the NHS Volunteer Responders programme. They have WITH THE PANDEMIC RIPPING UP THE RULE already completed more than 1.5m tasks in their community. BOOK ON HOW WE WORK, WE HAD TO CHANGE OUR APPROACH TO PROTECT THE HEALTH AND MENTAL WELLBEING OF OUR PEOPLE. The world’s media knocked on the door when our appeal Supporting colleagues through lockdown “ – We bought and delivered desks, chairs, lamps and big took off at the start of the pandemic and we were a computer screens to ensure our team could work from team of four adjusting to working remotely. Forster home comfortably. came on board at 24 hours’ notice and took on all of our – As well as twice-weekly virtual team catch-ups, we communications, which was phenomenal. They were did one-to-one check-in calls to make sure people felt supported and part of a team. instrumental in helping us raise over £150m, getting our – We added access to a personal coach to our Employee message out to every corner of the UK and beyond and Assistance Programme to offer tailored individual support. turning NHS Charities Together into a household name. More than 70 hours of coaching has been delivered so far. Ellie Orton, Chief Executive, NHS Charities Together 14
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