Emma Dingle Social Results Summer 2024

Social Results Communication and Community: Online and Off www.socialresultsltd.com [email protected]

Contents • About us • Client relationships timeline • Client portfolio • Services • Rates and Charges • Contact us

About us Social Results Limited began life in 2012 whenEmma Dingle, that's me, decided to combine her customer relations skills and nerdiness. My professional life has always involved working directly with customers, clients,partner organisations, volunteers, and the general public. I specialise in customer service, community engagement, events, complaints resolution, reputation management, and anticipating need. I'm also well experienced with working with neurodivergent people and those with diverse communication needs. By 2012, as social media use picked up, I decided that it was time these skills were used to improve online social media engagement for business, social enterprise, and charity. Social Resultsnow provides strategic and hands on content creation, copywriting and editing services, social analytics reporting, G4A reporting, digital communications audits, guidance and training. I am very fortunate to have a wide network of highly skilled and trusted professionals from a variety of backgrounds to deliver websites, video content, events, voiceovers, voice acting, online and offline accessibility training, SEO and more. I also provide machine learning content, LLM alignment and evaluation and associated services. If a machine is going to communicate with humans on your behalf, I can help.

Client relationships timeline

Client portfolio A selection of some of our client work: • MS Society • Virgin Media • Challenge Works (Nesta Challenges) • National Autistic Society • Innisfree Therapy • The Apple Tree -Bohemia Club • Kings College Hospital Charity • Lord Buckethead • Chiltern Railways

MS Society • Social media management. • Copywriting and editing for website and social media. • Cataloguing past and finding new medical research information. • Editing information to show latest MS medical research findings. • Editing current information for tone of voice and formatting to suit website. • Identifying new categories required to ensure everyone living with MS can find the information and support they need. • Web content editing Drupal and Sitecore CMS. • Content production for the MS Society version of a new Digital Health Assistant AI machine learning app for chronic illness management. • Website content audit. • Moderation of the Scott Mill's Facebook Live pub quizzes. An extremely popular and busy, weekly fundraising event to help fund the MS Helpline during the COVID-19 pandemic lockdown. • Working with Community and Events fundraising team to create fundraising resources for supporters. • Multi-stakeholder project management. • Design project management. • SEO copywriting project.

MS Society • Social media strategy -content production and scheduling. • Facebook, LinkedIn, Instagram, Twitter, and YouTube content creation,moderation, signposting, and public relations • Campaign management #ScareMS, #MSEnough, #WrapUpMS, #LoveAndMS • Event project management #MSAwards • Silverpop (IBM Watson Marketing) • Eventbrite • Moderation of MS Community microsite on Drupal • Copy editing for tone of voice, accessibility, and social audiences • Creative project management of digital video appeal • MS community, research, and general web editing, editing and copywriting • User journeys, UX, fundraising events • Crisis communications management • Targeted social fundraising, campaign and event recruitment campaigns • Photoshop and various image editing software

Virgin Media & Virgin Voom 2018 • Social media draft posts and strategy for late 2020 and early 2021 campaigns. • Social media and community engagement support and management for VOOM 2018. • Live event social media. • Content creation. • Web-editing including tracked shortlinkproduction. • Social media channel management. • Reporting to Virgin Media Business team. • Copywriting, copy editing for social media and website. • Photo editing from events and brand campaigns. • Research of business sectors and startups to showcase. • Ongoing social media and community engagement for VOOM Pioneers. • Entrepreneur community manager for virg.in/VoomPioneers

Virgin Media & Virgin Voom 2018 • Community management. • Content creation and design work. • Brand development. • Website content management and editing. • Social media channel management. • Community management and digital engagement for the VOOM 2018 pitching competition. • Everything entrepreneur. • Helping startups, small business owners, not for proﬁts, social enterprises and charities make themost of VOOM 2018. • Also, the home of the Virgin Unite Impact Award. • Social and Community Engagement Manager.

MS Society • Paid social media campaigns for various teams • Audience targeting and budget allocation • Content creation • Copy editing • Paid social reporting

Innisfree Therapy • Management of Facebook, LinkedIn, Instagram and Google Business. • Content creation, copywriting and media • Content strategy • Website management, content, SEO and technical aspects • Project management • Workingdirectly with Senior LeadershipTeam. • Social media guidance for team • Google Analytics • Google Console • Looker Studio • Social analytics

Challenge Works (Nesta Challenges) • Building website analytics reports from GA4 using Looker Studio. • Advice and recommendations to aid the analysis accuracy of future campaigns. • Management of the content migration from the organisation'swebsite on an older version of WordPress to the Gutenberg editor, rebranding at the same time. • Management of the rebranding design and deployment changing from Nesta Challenges to Challenge Works. • Information architecture for new Challenge Works and reworking of the Longitude Prize on Dementia websites. • Print and digital design work to ensure event deadline was met. • Rebranding deployment across the organisation, and online. • Building new website for The Longitude Prize on Dementia.

Challenge Works (Nesta Challenges) • Buildingand content management of Mombasa Plastics Prizewebsite. • Training staY how to use older and newer WordPress platforms depending on whether they areworking on older legacy or newerCMS. • Workingdirectly with Senior LeadershipTeam. • Emailand newsletter redesign andmessaging. • Webediting, digital comms guidance, standardediting. • Videoediting feedback. Video editing for website homepage and socialmedia. • Socialmedia assessment and light touchmanagement. • Managingone staYmember.. • Sourcing and managing one freelancer whilst covering for thetwo full time comms team members.

The National Autistic Society • Management of Facebook, Twitter, LinkedIn, YouTube, and Instagram channels. • Delivery of TMI 2017 Campaign #AutismTMIwith partner agency Don't Panic with in-excess of 6 million views of the Make It Stop film so far. • Live social media for London Marathon working with the Fundraising team, supporters, and 194 runners. • Live social media from Au>sm Uncut Awards at BAFTA. #AutismUncut • Live social media from Autism Awards and Professionals Conference in partnership with Network Autism the professional branch of the organisation. #ProfConf. • Live social media from the National Garden Scheme launch event. • Streamlining of social media procedures to improve delivery times for internal clients.

The National Autistic Society • Working closely with Content team to ensure smooth delivery of content suited tovarious social channels. • Introduced Trello for project management, and testing of major campaign materials. • Social community management, including signposting, conﬂict resolution, moderation,and escalation of cases requiring safeguarding. • Research into and activation of Facebook Workplace for testing by internal commsteam. • Working with digital team for the smooth transfer of the NAS Community Forum to anew platform. • Introduced colleagues to Facebook Dark Posting as a new communication option toenable speciﬁc audience segments to be targeted appropriately. • Creation of social media training resources for NAS Branches.

The Apple Tree –Bohemia Club • Social media content creation and management. • Community management. • Organic event promotion. • Creativestrategic social media channel management. • Live events social media. • LGBTQIA+ content creation, management and moderation. • Digital engagement online and emails. • PR consultancy. • Web editing. • External communications. • Eventbrite and Outsavvy.

Kings College Hospital Charity • Social media strategy and content creation for The Great Hospital Hike fundraising event • Social media content creation and deployment for Christmas Countdown • Social content creation and strategy plans for New Year's posts • Social media assessment and training • Genral social media strategy planning • Facebook Page management troubleshooting with Facebook team

Lord Buckethead (2017 only) • Social media training. • Facebook management. • Strategic and tactical Facebook in-character engagement and interaction. • Election day character interaction with public. • Paid social Facebook ads. • Social media backup and support all channels. • Some PR and Comms guidance for election team.

Chiltern Railways • Social media customer relations cover for week between Christmas and New Years and ﬁrst week of January. • This followed employment of 8 months leading the social media team, providing full communications services on- platform and online, real time customer service,Train Controller team liaison, Network Rail engineering communications liaison, real time ticketing information, social and online customer service team training, crisis comms, print and design, and PR services.

Services Our Services are tailored to meetthe specific • Strategic creative digital comms. needs of eachorganisation or individual we • Community engagement. workwith. • Copywriting and editing. All work is carried out by delightfully nerdy • GA4 reporting. jargon-freetech-loving humans. • AI copywriting and hacking/testing. • External and internal comms. A passion for language andcommunications • Crisis communications. A deep practicalunderstanding of group • Social media -creative, strategy, technical and planning. andindividual behaviour • Event social media. A creativeeye, and a solution based approach. • Digital engagement. • Content management and web editing. We excel at hitting deadlines andtake pride in • Brand management and deployment. being an oasis of calmin any situation. • Digital and print design. • Medical copywriting.

Charges and fees Prices start at £375.00 per day. Increases depend on people management responsibilities, and at which project stage we're brought in towork with your team. If your deadline is short, or something needsﬁxing, get in touch. We're here to help get you and your team successfullyacross the line. If it needs doing we always find a way. And if wedon'thave the time or the knowledge, we have a great network of trusted specialists on hand to help.